While some firms have been devastated as Covid-19 grips the planet, others have seen their sales go off the chart. How have they coped?
For most businesses, the early stages of the coronavirus pandemic were an economic horror story measured in job losses and plummeting sales graphs. But this was not the case for everyone. As lockdown measures were imposed around the globe, certain companies struggled to cope with sudden demand from a confined populace with new, highly specific needs.
So what was it like to be the focus of such frenzied consumer interest? How did they cope with self-isolating staff and faltering supply chains? And what are their hopes now the world is tentatively reopening? Here, five different companies reflect on their accidental boom.
Continue reading…While some firms have been devastated as Covid-19 grips the planet, others have seen their sales go off the chart. How have they coped?For most businesses, the early stages of the coronavirus pandemic were an economic horror story measured in job losses and plummeting sales graphs. But this was not the case for everyone. As lockdown measures were imposed around the globe, certain companies struggled to cope with sudden demand from a confined populace with new, highly specific needs.So what was it like to be the focus of such frenzied consumer interest? How did they cope with self-isolating staff and faltering supply chains? And what are their hopes now the world is tentatively reopening? Here, five different companies reflect on their accidental boom. Continue reading…